CFO说

T-Systems director of finance, Stephan Hardt

“What I don’t like is to have this very short-term view where we try to improve our results. I always want to be in a situation of thinking beyond the December of a specific year. You have to think about the longer term, this is what I’d like to bring to this organisation. Because most of the problems we see at C-level will need time to analyse, investigate, come up with a solution and to implement the solution so that the risk can be mitigated. That’s why it’s so important that we have this mid-term and this long-term view.”

德国电信旗下的T-Systems是全球领先的ICT解决方案和服务供应商。财务总监Stephan Hardt反复强调预测的重要性，“我不喜欢那种只关注如何提高绩效的短期视角。我要时刻思考下一年该如何发展，要思考的是组织长远发展问题。因为，我们在高管层看到的问题都需要一定的时间去分析、调查，从而制定和实施解决方案，最终降低风险。这就是保持中期和长期发展视角的重要性。”

IBM CFO，Martin Schroeter

IBM CFO Martin Schroeter said that while Watson is a key aspect of their businesses, the future is in the cloud. "Watson as a technology is a silver thread that runs through much of these businesses. But the strategic imperatives in total, which is where we see the enterprises moving, they are moving to cloud. They are moving to more analytics and cognitive solutions and they are moving to mobile and more secure applications."

Watson是IBM推出的认知计算平台，IBM CFO Martin Schroeter 在谈到Watson时表示，虽然Watson是IBM重要的业务单元之一，但IBM未来的发展仍然押注云服务。“Watson是一项技术，贯穿所有的业务。例如，Watson技术已经嵌入安全业务产品。但我们可以看到，企业的战略需求正在转向云端，寻求更加成熟的分析和认知解决方案以及更加安全的移动应用。”

Greene King CFO，Kirk Davis

When asked advice for other finance directors. Kirk Davis says,“Always ensure you maintain your personal integrity,” he responds. “As an FD, all you’ve got in the market and the city is your reputation, and if that goes, that’s the end of your career. Occasionally, from time to time, people make the wrong choice or the wrong decisions and I think with personal integrity, ethics - don’t lose sight of what your core values are.”

英国啤酒集团Greene King CFO Kirk Davis 建议财务总监要时刻将个人诚信放在第一位。“作为一名财务总监，你在任何一个市场和城市的最大收获就是声誉，如果声誉丢了，那么你的职业生涯就要结束了。人们有时候难免做出错误的选择或决策，但一定要遵守个人诚信和道德，不要忽视自己的核心价值观。”