设计公司:New World Development Company Limited(中国香港)
展览透过严谨挑选的艺术品,展示新世界发展有限公司出色的市场策略。展品主要包括从世界各地搜罗的艺术品和公司自己研发的专利发明。每个展览厅的入口,特意收窄为只有一个人能够通过的宽度,引导观众独自探索这个展览。团队巧妙地安排展览的节奏,不致在任何一个展区中堆放太多信息,提供足够的“透气位”让观众能不徐不疾地吸收展览内容。
The Artisanal Movement Exhibition showcased the outstanding marketing strategies of New World Development Company Limited. through a careful selection of art objects. These objects include but not limited to artworks sourced around the world and the company’s own patented inventions. Mindful of audience experience, entrances of each zone was deliberately narrowed to a person’s width, directing audience to individually explore the exhibition. The team tactfully paced the exhibition as to provide enough breathing space and not cramping too much information into any one zone.