Safeguarding IPR

By+Li+Xiaoyu

tHe battles among tech giants are legendary. But where in the past Apple and Samsung used to trade blows over patents， theres a new major player in the ring. In a shift of roles， Chinas Huawei Technologies has now joined in.

Huawei filed a lawsuit against Samsungs subsidiaries in China， claiming that more than 20 models of Samsung smartphones and tablet products， including the flagship Galaxy S7 and the Galaxy S7 Edge， have infringed its patents.

This April， the Quanzhou Intermediate Peoples Court in southeast Chinas Fujian Province ruled Samsung Electronics pay 80 million yuan （$11.6 million） to Huawei for patent infringements.

The court ruling marks the giant Chinese smartphone makers first victory in safeguarding its intellectual property rights （IPRs） in the local market.

Huawei is one of the top Chinese brands with a large number of patents. According to statistics， by the end of 2016， the company had owned more than 55，000 patents worldwide， 90 percent of which are invention patents.

Huaweis victory over Samsung highlights the importance of innovation and patents. Its just one of the many successful cases of Chinese companies protecting their IPRs. Insiders believe that IPRs now play an important role in protecting creativity and driving innovation.

Focusing on innovation

In the past， many Chinese companies had little awareness of IPR protection and suffered great losses for infringing IPRs of foreign enterprises. But Chinese companies are now looking to innovate for a consumer base that is increasingly demanding， says Shaun Rein in his book The End of Copycat China： The Rise of Creativity， Innovation and Individualism in Asia.

“Chinese companies are no longer copycats， but are instead innovating and adding value，” said Rein， who is the founder and managing director of the China Market Research Group， the worlds leading strategic market intelligence firm headquartered in Shanghai， China.

This rise in innovation saw China record extraordinary growth of international patent applications in 2016， increasing 44.7 percent year on year， according to a report released by the World Intellectual Property Organization （WIPO） on March 15， 2017.

A total of 43，168 applications were filed in China through Patent Cooperation Treaty （PCT） in 2016， putting the country in third place after the United States and Japan， the WIPO said. Since 2002， China has registered double-digit growth each year and will become the largest user of the PCT system within two years if this trend continues.

Chinas telecoms giants ZTE Corp.， filing 4，123 PCT applications， and Huawei， with 3，692， occupied the top two spots in the list of PCT applicants， according to the report.

“The number of PCT applications is an important indicator to reflect industrial innovation capability and also a major index to evaluate international competitiveness of enterprises，” said Li Shunde， Dean of the Department of Law and Intellectual Property at the University of Chinese Academy of Sciences.

“The numbers speak of the importance China attaches to IPR protection and the innovation capacities of Chinese companies，” Li added.

Lis view was echoed by Chen Hongbing， Director of the WIPO Office in China. He said the country has joined the ranks of the worlds 25 most innovative economies， according to the Global Innovation Index 2016， jointly released by the U.S. Cornell University， European Institute of Business Administration and the WIPO last year.

Statistics from the Ministry of Science and Technology show that Chinas investment in research and development reached nearly 2.1 percent of the GDP in 2016， totaling 1.544 trillion yuan （$224 billion）. The figure puts the country in second place worldwide， next only to the United States.

“On an international level， the China-based filers are behind much of the growth in international patent and trademark filings，” said WIPO Director General Francis Gurry. He believes this will have a big impact on businesses internationalizing as the country continues its journey from “made in China” to “created in China.”

IPR protection essential

For Chinese enterprises， innovation and IPR protection are driven not only by the competitive global market， but also by their own development.

For more than 10 years since 2001， Chinese companies were the most investigated by the U.S. International Trade Commission （ITC）， according to Chinas State Intellectual Property Office （SIPO）. In accordance with Section 337 of the Tariff Act of 1930， the ITC may investigate companies suspected of infringing IPR of American companies.

However， this phenomenon has been changing. In recent years， an increasing number of Chinese companies are becoming more aware of IPR protection and have taken the initiative to integrate IP into their development strategy and plan.

“In the age of globalization， the internationalized operation of Chinese enterprises is inevitable. Its recommended that they should learn about IP-related legal risks and create strategies accordingly to reduce risks before entering foreign markets，” said Chen.

Nuctech， a leading security check system provider in both Chinese and overseas markets， is one of the many Chinese companies taking the initiative in IPR protection.

The company has focused on IPR protection and management since its establishment to maintain a competitive edge amid fierce global industrial competition， said Guo Weihong， Deputy Director of IP Department of Nuctech.

“IPR protection is no longer an optional choice， but rather a life-or-death matter，” she said. Her company files patent applications as soon as new technological innovations are released.

Nuctech considers the IPR issue a top priority and has implemented a comprehensive IP strategy for years. “The IP strategy has helped us avoid the risk of patent infringement in new markets， build brand and increase innovation capacities and competitiveness，”said Guo.

The company had filed more than 3，000 patent applications in over 20 countries by the end of 2016.

Institutional protection

Since joining WIPO in 1980， China has made remarkable progress and achievements in the field of IP development， thanks to the Chinese Governments efforts in strengthening the IPR protection legal system and its encouragement to improve innovation and competitiveness， said Chen. Chinas Patent Law， enacted in 1985， was amended in 1992， 2000 and 2008 respectively， and will undergo a fourth revision this year.

Meanwhile， China has placed greater emphasis on strict law enforcement to create a good environment for IPR protection. According to the white paper 2016 Intellectual Property Rights Protection in China released by SIPO in April 2017， administrative law enforcement departments investigated 189，000 cases related to IPR violations， while Chinas courts handled 172，000 IPR-related cases.

Special IPR courts were established in 2014 in Beijing， Guangzhou and Shanghai， which have brought about significant improvements and facilitated the fight against IPR infringement， according to experts.

“IPR protection plays an important role in driving technological innovation， economic growth and cultural development in China. We have great confidence in the IP development in China，” said Chen.